CRA-LA Facade and signage Improvement program

Reseda, California

As part of ongoing revitalization efforts for Los Angeles neighborhoods, the Community Redevelopment Agency is providing help to local commercial corridors through a storefront improvement and signage program. This program has successfully upgraded neighborhood shopping areas in Van Nuys, Canoga Park and numerous other communities in Los Angeles. The project for Reseda extends for two blocks on both sides of Reseda Boulevard north of Sherman Way, where a once thriving streetscape had suffered as the neighborhood changed. One set of stores, well served by parking at the back, had virtually shut off entrances along Reseda Boulevard. This project of over twenty individual storefronts is moving forward through community meetings, design sessions with each property and business owner, and review with
a community advisory committtee. New lightring, colors, awnings and innovative signage will contribute to a re-enegized commercial Main Street for the Reseda neighborhood.